Ryanair Disregards the Law, Again

The Times reports today that Ryanair is facing prosecution and a substantial fine on a reference to the Office of Fair Trading by the Advertising Standards Authority. See the title link.

The following extract perhaps indicates Ryanair's attidude:

"In January Ryanair refused to withdraw an advert of a woman dressed as a schoolgirl, despite the authority’s ruling that it breached advertising rules on social responsibility and decency. Ryanair accused the authority of censorship, saying that it was run by “unelected, self-appointed dimwits”.

The authority also upheld a complaint that Ryanair had published misleading information about the effect of aviation on climate change. A Ryanair spokesman said that ASA stood for “Absolutely Stupid Asses”.

Ryanair lost £20 million in February after closing its website to comply with an OFT ruling that it should advertise prices inclusive of taxes and charges."

Ryanair has history!

The best site to visit, if you contemplate flying with them, is Ryanair Campaign. Ryanair has made repeated attacks on this site so it clearly worries them. The site comments:

"We suspect that Ryanair's main intention, as evidenced by their solicitors' letters demanding that the site be shut down as long ago as 2004, is to censor the content of this site. However, they have been successful in gaining control of the domain name ryanair.org.uk, having complained on the grounds that it infringed their trademark. This effectively censored the content, until they attempted to gain control of our current domain name, ryanaircampaign.org, and were unsuccessful, resulting in a lot of publicity. Neither judgement had anything to do with the content of this site.

We accepted the judgement (by Nominet) about our original domain name (from which we have never earned a penny, nor in any way attempted to pass ourselves off as Ryanair) and moved to the current domain name specifically to avoid the trademark issue. Search engine ratings inevitably plummeted, and the campaign was effectively over, but Ryanair could not resist snatching defeat from the jaws of victory. They made an incompetent complaint about ryanaircampaign.org, the ruling in which not only gave us publicity, but seems to be a precedent in the interests of free speech."

There is also an interesting video on YouTube:



There are also over 400 comments on this video at YouTube so you might wish to go there.

From the above, one might easily conclude that Ryanair has complete contempt for both regulatory authorities and the law. Perhaps it operates on the basis that the only penalty it will face is a financial one and that is so rich that it can afford any penalty that might be imposed. This leads to a further "perhaps". Maybe, the authorities should take this into account when deciding the level of any fine that should be imposed. If money is all they care about (rather than respect for the law or customer service) then (another "perhaps" - they are notoriously litigious) only a "massive" fine will do the trick.